“Cut paragraph two. It sells before Rowan has named a problem.”
Judged before it sends. Scored in Gap Prospecting while you can still change it.
Replicate Labs knows your buyers and the method you prospect in, so your coach scores the email before it leaves, rewrites the line that sells too early, reads the five-touch sequence as one thing and preps the cold call by voice. Your manager gets the pattern across the team.
It scores the draft. Eight marks, in the method.
Paste the draft and Keenan scores it on the eight things Gap Prospecting asks of a cold email, names the biggest gap, and rewrites from the line that works. A product name or a meeting ask caps the score, because that is the line a buyer stops reading at. Teams on the ValueSelling Framework® are held to Vortex Prospecting instead.
The cold email, opened on a problem this buyer already has.
Eight dimensions, weighted, with the reason under each score.
The rewrite, one line at a time, so the tenth email this week is sharper than the first.
The follow-up after the call, written from what the buyer said.
Night handover
Rowan, four Kestrel depots have posted for night dispatch cover this month.
We’re an AI platform for logistics teams and I’d love 20 minutes to walk you through what we do.
Where does a handover go wrong today, and who finds out first?
Biggest gap: problem-first. Paragraph two names the product and asks for twenty minutes, so CTA discipline is capped at 20.
- Problem-first, not product-firstw20 30
- The crack and the redefinew15 30
- Forensic proof and gap impactw15 25
- Root-cause loop and intriguew12 50
- Future connectionw8 40
- CTA disciplinew15 20cap
- Relevancew10 45
- Format and voicew5 60
It reads all five touches. And the habit behind them.
A reply-rate chart says the sequence underperformed. The read names the touch where it stopped building, and why. Bryce, the manager coach, then hands the SDR manager the pattern across the team with one coaching move tied to a live account. Your conversations with your own coach stay yours.
Every touch is checked for a new reason to reply. Reworded is the same touch twice.
A call touch carries the problem from the email before it.
The manager gets the pattern, never a leaderboard of names.
Ask Bryce in Slack, answered in Slack.
- 01 Email Builds Opens on a gap the buyer already feels.
- 02 Email Nags Same angle, reworded. No new reason to reply.
- 03 Call Builds The voicemail carries the problem from touch one.
- 04 Email Nags Fourth send on one channel and the angle has not moved.
- 05 LinkedIn Builds New channel, new angle: a peer’s result.
A touch builds by adding a new reason to reply.
Touch two repeats touch one. That is where replies stop. Across nine live sequences the second email restates the first in new words. One drill for the team: touch two carries a reason to reply that touch one did not have, or it does not send.
It preps the opener. By voice, two minutes before you dial.
A call review is a call. Talk the account through with your coach on the walk back to your desk: the opener, the problem you are there to surface, the brush-off you know is coming. If the floor is too loud to talk, type it instead. Afterwards, paste the transcript and get the call back line by line.
Roleplay the brush-off with a buyer who holds the line.
Prep the opener by voice, then debrief the real call.
Scored on your team’s standard, with the line that moved the mark.
Courses in Gap Prospecting. Keenan checks the work.
We get thirty of these a week. Why would I call you back?
- Take 1
“Hi Jordan, I am calling from a logistics AI company. Have you got two minutes?”
0:09 hung up - Take 2
“Is this a bad time? I will be quick, it is about your dispatch software.”
0:16 send me an email - Take 3
“Four of your depots posted for night dispatch this month. Is the handover holding up?”
0:52 asked what we see elsewhere
Your coach: take three held the line because it opened on Jordan’s depots before it mentioned yours. Run it twice more before you dial.
Replicate isn’t just innovative; it’s a significant step forward in how we approach sales training effectiveness, and most importantly at scale.
Wow. This might just be the coolest use case of AI I’ve seen so far.
Bring the email you were about to send. Keenan reads it before your prospect does.
Paste the draft into the scorer. Three scores free, no account needed. He marks it against Gap Prospecting, names the biggest gap and shows the line to cut. If your team prospects in a method and wants every send held to it, talk to us about seats.
Talk to us about the SDR team