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The product, page by page. Every page is also served as Markdown, so the same words reach the models a team works in.

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How the coaching platform works, what your coach can do, and where to look when something is not behaving the way you expect.

Your team has an AI sales coach that works the deals you are actually running. Not a scenario library, not a transcript summariser. You bring a live opportunity, you talk it through, and you leave with a next move.

These pages cover what the coach can do, how to get a useful answer out of it, how roleplay and scoring work, what a manager can see, and how an administrator configures the account.

#A coach is four things

Understanding this explains almost every behaviour you will meet.

MethodologyThe sales framework it reasons from. It is not a personality setting. It determines which questions it asks, what it treats as evidence, and what it will tell you is missing.
MemoryWhat it knows about your deals, carried across every conversation you have had about them. Scoped to you, and no colleague can reach it through the same coach.
KnowledgeWhat your organisation has taught it: products, buyers, competitors, qualification bar, methodology documents. Shared across the account, maintained by an administrator.
VoiceA real spoken conversation, with the coach on camera. This is the primary way to bring it a deal, not an advanced feature.
The anatomy of a coach. Swap the methodology and you get a different coach, not a different tone of voice.

Your coach has a name and a face in your workspace, and your organisation may run more than one: a coach for reps, and a separate manager coach for the people running the team.

#What a session looks like

1You bring something realA named opportunity, a call you just came off, a draft, a stage you are stuck in.
2It works the methodologyAgainst everything it already knows about that deal and your business.
3It pushes backYou get asked what you confirmed, not what you assumed.
4You get the next moveIn words you could use on the call, not a principle.

And it remembers. The next conversation about that deal starts where this one ended, which is why the second session is better than the first.

The coaching loop. Identical whether you talk it or type it.

#Where it fits in a week

The platform is not somewhere you go to practise and then leave. It sits across the working day in three distinct places, and teams that only use one of them get roughly a third of the value.

PrepareBefore the call. Working out what you need, what you will ask, what you do if they open on price. This is where roleplay belongs.
ExecuteOn the live deal. The stalled opportunity, the objection, the proposal that needs framing, the account you are single-threaded in.
ImproveAfter. What the call exposed, and where the same gap keeps appearing across your deals. Managers read this layer across the team.
Three moments, one coach. Most tools cover only the first.

#Start here

#Reading these docs as a machine

Every page is also served as plain Markdown at the same URL with .md on the end. There is an index at /docs/llms.txt, and the whole corpus in one fetch at /docs/llms-full.txt.

Last updated 3 September 2026

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